Industry Profile Of The Automotive Industry - 1321 Words

INDUSTRY PROFILE: Automotive sector, as a business industry took shape, in the era of early nineteenth when Henry Ford started production of cars in bulk. And, this led to the development of the industry. After then, the U.S. automotive companies dominated the automotive market around the globe with no notable competitors. In 1945, after the Second World War, the automotive industry of other technologically advanced nations such as Germany, Japan and certain European nations got momentum, and started spreading in the world market. During the British Raj, there were a few automotive assembly units in India. Following the independence, in 1947, the Government of India and the private sector launched joint efforts to establish automotive manufacturing industry in India and Hindustan motors, Mahindra Mahindra, Ashok Leyland etc. came into picture. Indian automotive industry is one of the largest automotive markets in the world. India s commercial vehicle and passenger car manufacturing industry is the sixth largest in the world, with an annual production volume of more than 3.9 million units. At present, Indian automotive industry is flooded with major domestic manufactures such as Tata motors, Maruti Udyog, MM, Ashok Leyland, and global players Ford, Hyundai, Renault, Mitsubishi, Nissan, BMW, Hindustan Motors, Daimler, Caparo, Mini, and Datsun. Ashok Leyland Company Profile: Ashok Leyland is an exclusively heavy vehicle manufacturing company founded in the year 1948. ItShow MoreRelatedEssay about Big City Trust Company UP1174 Words   |  5 Pageseconomic expansion in history. It was also during the 1960s when housing and computer industry market share dramatically increased compare with automobiles, chemicals, and electrically powered consumer durables, which were the leading sectors in the 1950s. 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By Team1491 Words   |  6 Pagesto analyze Ford’s strategic position. The three tools used are Porter s Five Forces, External Factor Evaluation (EFE) Matrix and finally the Competitive Profile Matrix (CPM). Porter’s Five Forces Analysis The Porter’s Five Forces analysis in Exhibit 1 below indicates that the most significant forces in Ford’s case within the automotive industry is rivalry among firms . This force means that Ford has to remain focused on continued growth, innovation, and cost cutting in order to remain competitive